A sales & marketing specialist, David has impressive business development credentials and considerable expertise in wireless, internet, technology, service and manufacturing organisations.
- At a major telco increased revenue per user by 17%
- For the same company negotiated critical business partnerships
- Rebranded the business and increased its customer base by 10% in 6 months
- In a critical public sector organisation provided a strategic development plan following analysis of the internal and external environment including stakeholders and customers
- Recommendations for this not for profit operation resulted in multimillion-pound operational savings and customer service improvements
- While sales and marketing director of Crosland UK, delivered year on year 50% profit growth
- Initiated the company's exports to EMEA and signed distributor partnerships
- At Donovan Cobb PLC developed and implemented process systems which took revenue from £500k to over £5m
- Led the demerger of the Design Clinic and oversaw a sales and marketing strategy which made the business less dependent on sales from its parent, Virgin Group
- Expanded Speedo's sales beyond the summer seasonal markets
- Launched Event Sportswear - growing sales from zero to £1.5m+ per annum
David has an MBA